Bradley Cox… following in his father’s tracks

December 30 ^th 2022 - 13:53 [GMT + 3]

At the age of 23 years old, number 49 is getting ready to bring back the name of Cox to the Dakar… on a KTM, to boot. Bradley is none other than the son of Alfie, an official KTM rider from 1998 to 2005, three times finisher on the Dakar podium (2nd in 2002) and winner of eight stages. Bradley was ten years old when the South African legend hung up his motorcycling boots and had could already boast 5 years of participation in motocross. At the age of fifteen years, he set off to try his luck on the European motocross circuit, living alone in Belgium. After a series of injuries, he returned home at the age of 18 years where his career, this time in enduro, took off. Like his father, Bradley went on to dominate the South African off-road scene, before drawing inspiration from one of his local rivals: “Two years ago, I saw the success Ross Branch enjoyed and that encouraged me to try out rallying. After the various Covid restrictions, I finally managed to take part in the Rallye du Maroc last October”. This initial experience took place under the watchful gaze of his father Alfie: “During the first few days, I asked him if it was what he really wanted to do: getting up in the middle of the night to go and bounce along on the saddle in the cold during the link routes to the specials. He said yes, so that was it, off he went”. Bradley is readying himself to “following in my father’s footsteps, twenty years afterwards”. Not content with this, he even rides like his dad: “When you look at the pictures of my father and me on a rally bike, we are both fairly small and are always leaning forwards on the bike. I like to think that I’m just as fast as he was! But we’ll see if that’s true once I’ve ridden as many Dakar rallies as he did”.